Friends making fun of you for costuming your dog? Well, at the rate of growth in the pet costume industry, you won’t be considered weird for much longer! (Well, not for putting a costume on your dog at least.)
Each year, the National Retail Federation conducts the Halloween Consumer Intentions and Actions Survey. For each of the 10 years that the NRF has conducted their survey, pet costume spending has been on the rise. Both the amount of people dressing their dogs and the amount of money they’re spending to do it are increasing.
According to the survey, the top ten pet costumes are:
1. Pumpkin
2. Devil
3. Hot Dog
4. Cat
5. Bee
6. Ghost
7. Action/Superhero
8. Witch
9. Bowties/Fancy Collars/Bandanas
10. Superman
Aside from the most popular, traditional costumes, pop culture plays a big role in helping pet parents decide how to dress their furry family. Star Wars characters, political figures, athletes. Also expected to be a big hit this year are pop icons like Lady Gaga, Katy Perry, Michael Jackson, and Marilyn Monroe.
Are you dressing your dog for Halloween this year? Tell us about your best friend’s costume in a comment below!
Interesting, I wonder how much dog owners spend on costumes nowadays (5 years later). It is probably even more… 😉
Last year I tried to buy a pumpkin custome for my dogs. My dogs are American Bullies hihi they look awesome with the pumpkin customes
Last year I tried to buy a pumpkin custome for my dogs. My dogs are American Bullies hihi they look awesome with the pumpkin customes
$400 million? Really? Small change compared to what my girlfriend spends on costumes 😉 (I’m kidding.)
But that does seem a crazy amount. Do you have further information, like how many dog owners there are in America so we can work out, on average, how much each owner is spending? I’d be curious to know that.